Freedom's Late Notice – A Billion-Dollar Roast of America's WTF Moments
Launching the Haunted Texas Theme Park's events-first revenue model featuring legendary comedian Katt Williams and a rotating lineup of top-tier Black, Indigenous, and multicultural entertainers. This isn't just a comedy show—it's a cultural reckoning and comedic exorcism of America's trauma.
We're turning pain into punchlines, laughter into legacy—and comedy into capital.
AB
by Amy Broadnax
Star Power: Headliner
Legendary Truth-Teller Katt Williams
What happens when a billion-dollar visionary gives Katt Williams the mic, AR/VR the receipts, and history no place to hide? America gets exactly what it deserves—a beautifully haunted roast.
As our headline act, Williams bridges raw comedy with technological innovation, creating an unprecedented experience where historical truths meet cutting-edge AR/VR. His unfiltered perspective transforms painful historical moments into powerful catharsis, establishing Freedom's Late Notice as the intersection of entertainment, education, and technological revolution.
Healing History Through Humor
A Cultural Movement Starts in Texas
Freedom's Late Notice transforms pain into punchlines, launching from Juneteenth's birthplace. Our "For Us, By Us" ethos unites Black, Indigenous, and multicultural communities.
Inclusive Audience
Reaching 50% Black, 25% Hispanic attendees per Foxly survey data.
Economic Impact
Supporting 100 Black businesses with projected $29.2B impact by 2032.
Educational Power
AR/VR reenactments educate 75% of attendees on Juneteenth history.
Austin Event – The Juneteenth Launch
Katt Williams headlines our historic Juneteenth celebration at Austin's Moody Center, June 19-21, 2026.
Star-Studded Lineup
Katt Williams leads an elite roster featuring D.L. Hughley, Mo'Nique, Amanda Seales, and Paul Rodriguez.
Musical Powerhouse
Megan Thee Stallion and Latasha Lee deliver unforgettable performances between comedy sets.
Interactive History
Groundbreaking AR/VR reenactments transport 45,000 attendees to Juneteenth 1865.
Projected Success
$14.65M revenue with $0.35M-$4.55M profit margin after expenses.
The Lineup – Spreading Star Power
1
Austin Juneteenth Festival
Headliner: Katt Williams leads our historic launch.
- D.L. Hughley, Mo'Nique, Amanda Seales
- Paul Rodriguez + 10 rising local comedians
- Megan Thee Stallion & Latasha Lee performances
17 total performers with Talent Budget: $1.5M–$2.1M
2
NYC Social Justice Roast
Star-studded lineup amplifies our East Coast debut.
- Katt Williams returns with Dave Chappelle, Chris Rock
- Godfrey and Leslie Jones bring fierce perspectives
- Musical acts: Beyoncé and Shaboozey
7 total performers with Talent Budget: $2.95M–$4.15M
3
Future Expansion
Strategic talent deployment across our 4-city roadmap.
- 11 new comedians including Kevin Hart and Tiffany Haddish join 2027 tour
- 4 new musicians including Erykah Badu and Jelly Roll
- 25 unique performers across 2026-2027 events
Fits within $15M–$60M total budget framework
Note: No formal talent agreements have been secured at this time.
Financials – Building a $1.76B Ecosystem
Our dual-event launch creates immediate profitability with exponential growth potential.
Words Creating Economic Freedom
Witness the financial prowess as Austin generates a remarkable $14.65M through ticket sales, merchandise, and digital rights, while NYC contributes an impressive $15M–$17M with a massive crowd of 60,000. Despite the considerable production costs, both cities maintain strong profit margins, showcasing their cost-effective approach compared to SXSW's hefty $75M–$100M budget. The talent budget for Austin and NYC, ranging from $4.45M to $6.25M, is a mere 6%–8% of SXSW's budget, underscoring their exceptional efficiency.
AR/VR – History Meets Innovation
Immersive Juneteenth Reenactments
Step back to 1865 through revolutionary AR/VR experiences powered by httpevents.com.
Historical Accuracy
Meticulously crafted with leading historians to ensure authentic representation.
Real-Time Roasting
Comedians interact with historical figures, creating unforgettable educational moments.
Education Impact
Boosts retention by 40% and educates 75% of attendees about Juneteenth history.
Adaptable Platform
Scales across all tour cities with customized historical themes for each location.
Sponsorships & Brand Activations
1
Strategic Partnerships
Iconic brands align with our cultural movement through tiered sponsorship packages.
- Title sponsor position: $1.5M
- Category exclusivity: $750K
- Supporting partners: 4 × $250K = $1M
Total: $3.5M per event, $7M combined
2
Immersive Brand Experiences
Custom activations integrate sponsors directly into the festival narrative.
- Interactive history exhibits
- Co-branded AR/VR zones
- Social justice action centers
3
ROI & Engagement
Sponsors receive measurable impact across digital and physical touchpoints.
- 60,000+ direct attendee impressions
- Streaming audience of 2M+
- Social amplification packages
Impact: Austin revenue: $15.4M; NYC: $15.35M–$17.65M; combined: $30.75M–$33.05M
Star Power: Headliner
Legendary comedian Katt Williams headlines Freedom's Late Notice, bringing his unfiltered truth-telling and social commentary to this groundbreaking event series. His ability to address difficult historical truths through comedy makes him the perfect voice to lead this cultural reckoning.
Featured Performers
D.L. Hughley
Known for his political commentary and social insights, bringing sharp analysis to historical topics
Mo'Nique
Academy Award winner and comedy legend bringing powerful perspective to women's historical experiences
Amanda Seales
Intellectual comedian with academic background perfect for educational comedy about historical topics
International Comedy Voices
Paul Rodriguez
Legendary Latino comedian bringing perspective on immigration and cultural history
Michael Blackson
"The African King of Comedy" offering international perspective on American history
Godfrey
Nigerian-American comedian known for physical comedy and cultural observations
Freedom's Late Notice features international comedy voices that bring global perspectives to American historical events, creating a more complete understanding of our shared history through diverse cultural lenses.
AR/VR Enhanced Reenactments
Historical Accuracy
AR/VR technology brings historical events to life with meticulous attention to detail and factual accuracy, creating immersive educational experiences
Developed in partnership with historical consultants and academic institutions
Interactive Experience
Audience members with VIP access can experience enhanced versions of historical reenactments through personal AR devices
Interactive elements allow deeper exploration of historical contexts
Comedy Integration
Performers interact with AR/VR elements in real-time, creating unique comedic moments that blend education with entertainment
Technology enables comedians to "roast" historical figures and events in innovative ways
Musical Elements
Our event features an exceptional lineup of musical talent:
Beyonce
Shaboozey
Jelly Roll
Latasha Lee
Megan Thee Stallion
Erykah Badu
Local Bands
The Chopstar DJs
Launch with $2.41M Presale Revenue
Join the Movement Early
285K
Merchandise Strategy
2.5M
Legacy Passes
250K
Austin Event Focus
15.35M–17.65M
NYC Expansion
Streaming & IP Strategy
High-Quality Production
Multi-camera filming of each event with broadcast-quality production values
Content Packaging
Creating multiple formats: full special, clips, behind-the-scenes, educational segments
Platform Partnerships
Exclusive rights deals with major streaming platforms: Netflix, HBO, Amazon Prime, Hulu
Revenue Generation
$4M/event (streaming: $2M, IP: $2M)
Call to Action for Investors & Brands
Become a Founding Sponsor
Join as a title sponsor or category partner for this groundbreaking cultural event
Pre-Order Merch. Join the Movement.
Secure early merchandise partnerships and licensing opportunities
Fund the Roast. Stream the Truth.
Invest in production and secure streaming rights for this historic content
Legacy Passes Now Available – $500
Limited opportunity for lifetime access to all Freedom's Late Notice events
The Wakanda of Comedy Meets the Sundance of Social Justice
Freedom’s Late Notice heals trauma, uniting 45,000 (Austin) and 60,000 (NYC) across Black (50%), Hispanic (25%), and multicultural audiences. Supports 100 Black businesses, creates 5,000 jobs, and drives $29.2B impact by 2032 . Texas celebrates Juneteenths' roots; NYC tackles justice. 2027 expansion amplifies impact.
Disclaimer: Festival Planning & Transparency
Development Phase
This visionary cultural concept is actively fundraising. No official talent agreements exist yet with listed performers.
Creator-First Model
Building a platform for creatives, by creatives. Focused on ownership, collaboration, and legacy—not exploitation.
Partnership Approach
Creating something beyond any single label or agency. We welcome artists and partners who share our vision.
Thank you for dreaming with us as we build this transformative cultural movement through our events-first revenue model.
— Amy Broadnax & the Haunted Texas Theme Park Team